Wickes go live with Axida HDi.

Axida HDi delivering for Wickes - Wickes has recently implemented Axida Hdi to support the management of their customer home deliveries.

The complexity of the Wickes operation requires a broad range of functionality which will enable Wickes to provide a more efficient customer service oriented operation. Axida Hdi uses the built in workflow module to orchestrate all activities associated with managing Wickes Home Deliveries including: prompting all customer contacts, performing automated customer contacts via SMS or letter generation; driving pick activity, managing de-brief information from delivery drivers and managing all exceptions raised during the process. "We have taken great care to ensure that the initial implementation of Hdi is as smooth as possible for our staff and customers. The system is settling in very well and provides a great platform to continue to grow our kitchen and bathroom sales" commented Tim Matthews Wickes Director of Retail Development and Customer Services.

Wickes stores are designed to appeal to tradesmen who undertake general repairs, maintenance and improvement projects for households and small businesses and to serious DIY customers who carry out more complete DIY projects. These customers are more demanding in terms of service, quality and price. The Company meets these expectations by offering a focussed range of high quality, primarily own brand, competitively priced home improvement products, such as timber, building materials, tools and decorative materials. In addition, Wickes stores offer a range of kitchens and bathrooms, which are sold through in-store showrooms.